In my last post recapping the 2015 Adobe Max Conference, I provided personal reflection prompts to encourage exploring your creativity goals and hang ups. While I found these sessions and the resulting guidance to be extremely valuable, the Adobe MAX Conference wasn’t all creative soul searching. Let’s shift to brass tacks with some concrete professional recommendations around storytelling.
Continuing my exploration of digital storytelling, the medium’s cost-effective production and strong potential for engaging audiences makes it an ideal tool for non-profit groups. Digital storytelling for social change focuses on raising the voices of subordinate groups who are directly affected by social issues but seldom heard in public deliberation. The two to four-minute video format – composed of primarily voice over and still images – serves as a feasible platform for subordinate groups to speak beyond their immediate communities and to contribute to broader public debates by challenging commonsense understandings.
“Cues members to post pictures from the pre-Facebook days of their youth – a baby picture, family snapshots, school classes, old friends, college years, wedding pictures, honeymoon – and thus experience content in terms of their life’s story…Timeline caused enhanced feelings of intimacy, memory and connectedness” (55).
My Facebook identity begins the day I created my profile. I upload pictures and videos in real-time, but did not readily add media reflecting my pre-Facebook life. That is until the creation of the platform-agnostic trend Throwback Thursday.